In the beauty world there is tons of competition out there in the skin care, makeup and haircare space. In fact, analysis suggest that in 2022 the ...
Everyone loves to hear those stories of brands starting from nothing.
Perhaps making cosmetic products in their kitchen and then growing into a lar...
Most marketing strategies are attracting low-value prospects which results in low profit margins and less customer retention. Why? You see we attra...
It’s time for change.
You may be asking: who is Generation Z and what makes them so different from Millennials? While Millennials currently receive...
Building a beauty brand is important because not only is it what makes a memorable impression on customer but it allows them to know what to expect...
Beauty is an industry highly impacted by trends and influencers, and packed with new brands, products, and personalities, which creates a crowded, ...
On your path to making non-toxic product line, you may discover tons of harmful chemicals in your own favorite beauty products.
It’s virtually imp...
