In the beauty world there is tons of competition out there in the skin care, makeup and haircare space. In fact, analysis suggest that in 2022 the ...
Wondering if it’s time to rebrand your business?
In truth, companies should always keep a finger on the pulse of their brands.
Markets and people a...
Building a beauty brand is important because not only is it what makes a memorable impression on customer but it allows them to know what to expect...
Beauty is an industry highly impacted by trends and influencers, and packed with new brands, products, and personalities, which creates a crowded, ...